How Cars Measure Up helps drivers make informed decisions when buying or leasing a vehicle

TORONTO, March 2, 2026 /CNW/ - Insurance Bureau of Canada (IBC) has launched How Cars Measure Up, a new online tool that lets drivers compare Canada's most popular vehicle makes and models. The tool ranks vehicles based on the frequency and cost of insurance claims, giving drivers clearer insight into how their choices may affect insurance costs.

"While there are many factors that impact the cost of insurance premiums, such as your driving record, your vehicle's make, model, year, value and potential repair costs also have a major impact on insurance prices," said Rob de Pruis, National Director, Consumer and Industry Relations, IBC. "In general, the less likely your car is to be stolen, damaged or in a collision, as well the less expensive it is to repair, the less you will pay to insure it. How Cars Measure Up helps drivers make informed decisions when buying or leasing a vehicle."

How Cars Measure Up is available on ibc.ca and allows users to easily select their vehicle's make, model, year, body style and power type using simple dropdown menus. The tool then generates real‑time rankings based on actual insurance claims data collected from most auto insurers across Canada. Users can compare up to three vehicles at once.

"Drivers often consider factors such as reliability, safety, performance and fuel efficiency when buying or leasing a vehicle – but insurability should also be part of that research. How Cars Measure Up provides a clear, accurate and reliable way for drivers to understand how their vehicle ranks from an insurability perspective. We're proud to offer this tool and confident it will help drivers make informed decisions when choosing their next vehicle," added de Pruis.

How Cars Measure Up includes results for vehicle models from the years 1997 to 2025. Each model listed has at least 1,500 vehicles insured between 2019 and 2024. The rankings are based on insurance claims data collected from most auto insurers across Canada.

IBC encourages drivers to shop around and research their options when purchasing a vehicle and auto insurance. It's important to look for an insurance provider that offers the coverage, price and value that meet your needs. Depending on where you live, such as in provinces with public auto insurance, you may be required to purchase mandatory coverage directly from the government.

Private insurance companies offer many types of auto insurance and compete on price, coverage and service. An insurance representative can help you explore your options and find the coverage that works best for you.

About Insurance Bureau of Canada

Established in 1964, Insurance Bureau of Canada (IBC) is the national industry association representing Canada's private home, auto and business insurers. Its member companies make up the vast majority of Canada's highly competitive property and casualty (P&C) insurance market.

As the leading advocate for Canada's private P&C insurers, IBC collaborates with governments, regulators and stakeholders to support a competitive environment for the P&C insurance industry to continue to help protect Canadians from the risks of today and tomorrow.

IBC believes that Canadians value and deserve a responsive and resilient private P&C insurance industry that provides insurance solutions to both individuals and businesses.

For media releases, IN Focus articles or to book an interview with an IBC representative, visit ibc.ca. Follow us on LinkedIn, X and Instagram, and like us on Facebook. If you have a question about home, auto or business insurance, contact IBC's Consumer Information Centre at 1-844-2ask-IBC. We're here to help.

SOURCE Insurance Bureau of Canada